The Biggest Brand Endorsements Of Tennis Superstar Novak Djokovic, Ranked -

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Novak Djokovic is a professional tennis player born on May 22, 1987. He has won 93 singles trophies, including nine Australian Open titles, five Wimbledon wins, three US Open titles, and three French Open titles. He is the first player in the Open Era record to have won all four Grand Slam tournaments in a row and the only male athlete to have won all Masters Competitions. Novak Djokovic makes around $30 million per year from brand endorsements alone. He has earned an eight-figure income through him endorsements, which range from a French vehicle, Peugeot, to Jacob's Creek, an Australian wine brand. Let's look at the most expensive brand Novak Djokovic has endorsed during his career.

Lacoste

Djokovic's long-term partnership with Lacoste remains one of his most significant endorsements. He is the global ambassador for Lacoste, representing the iconic clothing brand both on and off the tennis court. In 2017, he signed a long-term endorsement agreement with Lacoste. This collaboration with Lacoste showcases his talent and elegance in tennis and his personal life. At the same time, Lacoste benefits from being associated with one of the sport's most accomplished and popular athletes.

Kia Motors

Via Flickr/Mike

Djokovic became a global ambassador for Kia in 2014, representing the brand in various promotional activities and advertising campaigns. Kia Motors has included Djokovic in its marketing materials, emphasizing his ties with the manufacturer and the connection with Kia's quality, performance, and innovation principles. His partnership with Kia Motors showcased his global appeal and helped promote Kia's vehicles to a wider audience.

Asics

Djokovic signed a multi-year endorsement deal with Asics, a renowned sportswear company, in 2020. The partnership focuses on Djokovic wearing Asics tennis shoes and apparel in all matches. The collaboration between Novak Djokovic and Asics emphasized their shared dedication to excellence, performance, and innovation in tennis. Djokovic's success on the court and global appeal has helped promote Asics products to a wider audience.

Head

Djokovic's association with Head as his racket sponsor has been a prominent endorsement throughout his career. The head is a leading manufacturer of tennis equipment, and Djokovic's success with their rackets has been widely recognized. Djokovic has been featured in promotional efforts and advertising for Head tennis rackets in addition to using them. His partnership with Head exemplifies the company's dedication to tennis innovation, performance, and quality.

Seiko

Via Flickr/Wojciech Kołata

Seiko is known for its diverse timepieces, from sports to classic dress watches. Djokovic's partnership with Seiko highlighted his global appeal and reflected his connection with a prestigious watch brand. As a brand ambassador for Seiko, Djokovic showcases the company's timepieces, which reflect his style and elegance. This endorsement highlights Djokovic's global appeal and connection to a prestigious watchmaker.

Jacob's Creek

In several commercials, Djokovic served as a worldwide ambassador for Jacob's Creek, an Australian wine brand. This endorsement aligned Djokovic with a premium wine brand and highlighted his international appeal. The collaboration between Djokovic and Jacob's Creek involved various promotional activities and advertising campaigns. This endorsement highlighted Djokovic's international appeal and connection to a premium wine brand.

Telekom Srbija

Djokovic has been a brand ambassador for Telekom Srbija, a Serbian telecommunications company, since 2017. This endorsement emphasizes his influence and popularity in his home country. As one of the most successful Serbian athletes, Djokovic's partnership with Telekom Srbija showcases his popularity and influence within Serbia and emphasizes the company's commitment to supporting Serbian talent and promoting its telecommunications services.

Peugeot

Djokovic's previous association with French motor company Peugeot was a big endorsement. Djokovic appeared in various advertising campaigns for the brand, emphasizing the link between performance and precision. This endorsement highlighted Djokovic's international appeal and his connection with Peugeot.

Mercedes-Benz

Djokovic became a brand ambassador for Mercedes-Benz in 2020. This partnership involves Djokovic representing the brand and collaborating on various marketing and promotional activities. As a global tennis icon, Djokovic's association with Mercedes-Benz aligns with the brand's commitment to excellence, precision, and performance. Djokovic's association with Mercedes-Benz, a luxury automobile brand, has included appearances in promotional activities.

Source: Essentiallysports, Sportskeeda, Yahoo, Tennis365

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